MaverickBook Free Audit
Private School Enrollment

FILL EVERY
SEAT.

Right now, 3–5 private schools in your market are running Google and Meta ads targeting the exact parents searching for a school like yours. If your school isn’t showing up — theirs is.

No pitch. No commitment. Just your market’s competitor picture.

$1,750
Starting monthly
10 Days
To campaigns live
100%
Private school focus
Google + Meta
Platforms managed

EVERY ENROLLMENT SEASON YOU WAIT IS A SEASON YOUR COMPETITORS WIN

Parents don’t visit every school in their area anymore. They search Google. They scroll Instagram. They click an ad — and they feel like they found the right place before they ever visit a campus.

The schools showing up in those searches aren’t necessarily the best schools. They’re just the ones investing in being found.

Right now, in your market:

Competing schools are appearing at the top of Google when parents search “private school near me”

They’re retargeting parents who visited their website — following them across the internet until they book a tour

They’re building enrollment pipelines that compound month over month — while your admissions team waits for the phone to ring

If you’re not in that picture — you don’t exist to those parents.

WE’LL SHOW YOU EXACTLY WHAT YOU’RE MISSING

Book a free 30-minute enrollment audit. We’ll pull your market’s full paid media landscape — every competing school running ads, what they’re targeting, what they’re spending, and where the gaps are.

Every school in your market running Google and Meta ads — named, not estimated

The keywords they’re targeting and the ones they’re missing

Where your enrollment funnel has the biggest gaps compared to competitors

A clear picture of what it would take to compete and win in your specific market

This isn’t a sales call. It’s intelligence. Whether you work with Maverick or not, you leave with real information about your market that most school administrators never have.

Book Your Free Market Audit

30 minutes. Free. Specific to your school and your market.

ONE ENROLLED STUDENT PAYS FOR OUR ENTIRE YEAR OF SERVICE

That’s not a pitch — that’s arithmetic.

Average private school tuition: $15,000/year

If Maverick brings in 5 new enrolled students this year →$75,000
If Maverick brings in 10 new enrolled students this year →$150,000
If Maverick brings in 20 new enrolled students this year →$300,000

The question isn’t whether you can afford paid media. It’s whether you can afford to let competing schools take those students while you figure it out.

Why Maverick

MOST AGENCIES
SERVE EVERYONE.
WE SERVE ONE.

Private school enrollment is a specific discipline. The keywords parents use. The psychology of choosing a school for their child. The seasonal enrollment calendar. The difference between a tour request and a submitted application — and what moves a family from one to the other.

A generalist agency will learn this on your dime. We already know it.

Every other agencyMaverick
FocusEvery industryPrivate schools only
Who runs your adsAccount managerThe specialist
ReportingClicks and impressionsCost per enrolled student
OnboardingWeeks10 business days
CreativeGenericBuilt around your school
SupportTicket systemDirect access
The Process

WHAT HAPPENS AFTER YOU BOOK YOUR AUDIT

01

You sign + pay the $750 setup fee

Strategy Zero begins immediately. We send your Access Request Checklist and onboarding questionnaire.

02

We build your Maverick Enrollment Audit

Within 5 days you receive a competitor analysis showing every school in your market running ads — and where the gaps are.

03

We build your campaigns

Full campaign architecture, ad copy, creatives, GA4 conversion tracking. Everything built to your school's specific enrollment goals.

04

Campaigns go live

10 business days from when we receive your account access. You get a ClickUp workspace where you can see everything — what's live, what's coming, what the numbers say.

Packages & Pricing

CHOOSE YOUR
ENROLLMENT SYSTEM

All packages require a minimum 3-month commitment. Ad spend is paid directly to Google and Meta — separate from Maverick’s management fee.

We work with one school per geographic market. If a competing school in your area signs with Maverick before you do, we cannot work with you. Check your market’s availability when you book your audit.

Included with every package

$750 ONE-TIME SETUP FEE

Before we build anything, we do the groundwork. Every new client receives a Maverick Enrollment Audit — a full competitor analysis showing which schools in your market are running ads, what they’re saying, and where the gaps are. We also handle your complete campaign build, GA4 conversion tracking setup, and have campaigns live within 10 business days of receiving account access.

Maverick Enrollment Audit (competitor analysis report) Full account audit Complete campaign build GA4 conversion tracking setup Seasonal campaign calendar Initial ad creative & copy ClickUp workspace setup 10-day launch guarantee
TIER I

ENROLLMENT FOUNDATION

$1,750/mo
+ $750 one-time setup fee
Min. ad spend: $800/mo to Google
  • Google Search Campaigns
  • Demand Gen Retargeting (YouTube, Gmail, Discover)
  • Seasonal Campaign Planning
  • Ad Copy Refresh Every 4–6 Weeks
  • Maverick Enrollment Dashboard (monthly)
  • Bi-weekly ClickUp Status Updates
  • Enrolled Student Tracking
Get Started
TIER II — MOST POPULAR

ENROLLMENT ACCELERATOR

$2,500/mo
+ $750 one-time setup fee
Min. ad spend: $800/mo Google + $500/mo Meta
  • Everything in Foundation
  • Performance Max (Search + YouTube + Gmail + Maps)
  • RLSA — smarter bidding for returning visitors
  • Meta Facebook + Instagram Campaigns
  • Audience Building + Retargeting
  • Custom Ad Creative Production
  • Cross-Platform Strategy
  • Creative Refresh Every 4 Weeks
Get Started
TIER III

FULL ENROLLMENT SYSTEM

$3,500/mo
+ $750 one-time setup fee
Min. ad spend: $1,500/mo Google + $750/mo Meta
  • Everything in Accelerator
  • YouTube Pre-Roll Video Ads
  • Geofencing (competitor + feeder schools)
  • Advanced Meta Audience Segmentation
  • Ad Copy Refresh Every 3 Weeks
  • Creative Refresh Every 3–4 Weeks
  • Monthly CRO Deep-Dive (Landing Page Audit)
  • Enrollment Funnel Review (monthly)
  • Competitor Intelligence Updates
  • Deeper Enrollment Dashboard (cost/tour, cost/application, cost/enrolled student)
  • 30–45 Min Monthly Strategy Call with CEO
  • Annual Enrollment Review
  • Priority Support (direct Slack access)
Get Started

3-month commitment — base price  |  6 months — 5% off  |  12 months — 10% off

Common Questions

LET’S BE DIRECT

That's the most common thing we hear — and it's almost always the same root cause. Generic campaigns run by someone who doesn't understand private school enrollment. The keywords were too broad, the copy didn't speak to parent psychology, there was no strategy around your enrollment seasons. That's specifically what we fix.

YOUR MARKET AUDIT TAKES 30 MINUTES

We’ll show you every school in your area running paid media, what they’re targeting, and exactly where you can compete and win. You walk away with real intelligence — whether you work with Maverick or not.

Book Your Free Market Audit →

No pitch. No commitment. Just your market’s competitor picture.

We work with one school per market. Slots are limited.